Women Clothes -Office Look, Party Look[LINAYUN Inc.]

Brand Strategy

LINAYUN aims to produce high-end fashion leading the trend. We make an effort to build trust and a positive brand-image.
Furthermore, we have an efficient planning ability and a production management system as great as any SPA brand. In addition, we produce a small quantity of unique and various items with scarcity value in order to manage the high-end brand line.
LINAYUN is a rising brand which is attracting many fashionistas' attention.

LINAYUN is specialized in a non-stop system which is able to manage planning, design, manufacturing, marketing, sales and distribution.
Therefore, we are able to make a quick decision, and reflect the latest fashion. Also, we promise to protect merchandiser's opinion and profit.

Age range of Major Consumer
LINAYUN targets professional women in their mid-20s to early 30s, and we are focusing on designing fascinating fashion such as daily look, office-look, and party-look.

Consumption Patterns
Today, most professional women prefer to wearable clothing which are fashion-conscious. Moreover, the brand-image is major key factor to purchase clothes. LINAYUN gives a sense of modernity and a perfect fit to customers. LINAYUN concentrates all the efforts to satisfy customers' shopping habits

Brand Concept

LINAYUN targets professional women in their mid-20s to early 30s, and the brand concept is "Dress with dreams and stories".

Brand Loyalty
LINAYUN produce approximately three-hundred different kinds of products in every season. We have confidence that LINAYUN is known as the best in this field. Furthermore, sales have remained remarkably stable.

Design and Materials
LINAYUN uses high quality materials such as satin, jersey, and jacquard etc., in addition, our total quality management provides beautiful and comfortable clothes to customers.

Fashion Trend
We provide gorgeous and well-fit silhouette with vivid colors in order to satisfy high-class consumer.

Marketing

We maintains our brand-image by producing a limited quantity of high quality products.

Line/Q.R System
We have established our own direct management system which covers planning, designing, and tailoring. Therefore, we are able to make a quick decision, and reflect fashion trend. LINAYUN concentrates all the efforts to satisfy customers' demand.

Cross Coordination
LINAYUN has many different fashion styles which enables customers to make their own style. For example, we provide a lot of unique items such as cardigans, jackets, shoes, bags, and accessories. Therefore, every customers are able to choose an item that they want to wear.

[Korean manufacturer/korea suppliers/Korea product]

LINAYUN COLLECTION

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